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New Balance

Explore the extensive New Balance collection, featuring high-performance trainers and stylish shoes designed to cater to every need. Whether you're looking for the perfect running shoes, everyday casual footwear, or a trendy addition to your wardrobe, our collection of New Balance women's trainers or New Balance trainers for men, cater to all your needs. With innovative designs and superior comfort, New Balance trainers and shoes are crafted to support you through every step of your journey.


New Balance, a renowned American footwear brand, is privately owned by New Balance Holding, Inc., controlled by the Davis family. Jim Davis acquired the company in 1972 and transformed it into a global leader in athletic footwear and apparel. New Balance shoes display a dedication to quality and innovation, producing shoes that meet the highest standards of performance and style. Among the popular styles we offer are the classic New Balance 550, known for its retro basketball-inspired design; the New Balance 2002r, which combines modern technology with a nostalgic aesthetic; and the New Balance 530, a versatile trainer blending contemporary fashion with athletic functionality. Each of the New Balance shoe models showcases the brand's commitment to comfort, durability, and style.

New Balance trainers are synonymous with a unique blend of classic and contemporary aesthetics. The brand's designs often feature a timeless appeal with modern twists, making them suitable for both athletic and casual wear. New Balance trainers are known for their clean lines, bold colours, and distinctive "N" logo, which adds a touch of iconic style to every pair. The brand's ability to seamlessly blend heritage elements with cutting-edge technology ensures that each pair of New Balance trainers not only looks great but also performs exceptionally well.

Styling New Balance trainers are effortless, thanks to their versatile design and wide range of colours. For a casual everyday look, pair your New Balance 550s with skinny jeans and a relaxed tee, or wear them with joggers and a hoodie for a sporty vibe. The New Balance 2002r trainers are perfect for an athleisure outfit, combining leggings, a sports bra, and a bomber jacket. Regardless of the occasion, New Balance offer endless styling possibilities, ensuring you stay comfortable and fashionable all day long.

New Balance

RRP: £130.00Current price: £91.00

30% Off

New Balance

RRP: £120.00Current price: £84.00

30% Off

New Balance

RRP: £100.00Current price: £70.00

30% Off

New Balance

RRP: £120.00Current price: £72.00

40% Off

New Balance

RRP: £130.00Current price: £91.00

30% Off

New Balance

RRP: £100.00Current price: £80.00

20% Off

New Balance

RRP: £130.00Current price: £65.00

50% Off

New Balance

RRP: £130.00Current price: £65.00

50% Off

New Balance

RRP: £130.00Current price: £65.00

50% Off

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New Balance FAQs


Who Owns New Balance?

New Balance is a privately held company owned by New Balance Holding, Inc., which is controlled by the Davis family. Jim Davis bought the company in 1972, and he, along with his wife Anne, has grown it into one of the leading athletic footwear and apparel brands in the world. The Davis family remains the primary owners and operators of the company.


How to Clean New Balance Shoes?

  1. Remove Laces and Insoles: Take out the laces and insoles, which can be cleaned separately.
  2. Brush Off Dirt: Use a soft brush to remove loose dirt and debris from the shoe's surface.
  3. Prepare Cleaning Solution: Mix a small amount of mild detergent with warm water.
  4. Clean the Shoes:
    • Fabric/Synthetic: Dip a soft cloth or sponge into the soapy water and gently scrub the shoes. Avoid soaking them.
    • Leather: Use a damp cloth with a small amount of mild detergent to wipe down the shoes. Avoid using too much water.
    • Suede: Use a suede brush to gently clean the surface. For tough stains, use a suede cleaner following the manufacturer’s instructions.
  5. Rinse: Wipe off the soap with a clean, damp cloth.
  6. Dry: Stuff the shoes with paper towels to help maintain their shape and let them air dry away from direct heat or sunlight.
  7. Clean Laces and Insoles: Hand wash the laces and insoles with mild detergent and warm water, then let them air dry.

Where are New Balance Shoes Made?

New Balance is unique in the athletic footwear industry for maintaining a commitment to manufacturing shoes in the United States and the United Kingdom. A significant portion of their shoes, particularly the "Made in USA" and "Made in UK" collections, are produced in factories in these countries. New Balance has manufacturing facilities in:

However, like many global brands, New Balance also produces a portion of its footwear in other countries, including China and Vietnam, to meet the demand for its products worldwide.


How do New Balance Shoes Fit?

Many New Balance models fit true to size, but it’s always a good idea to check specific reviews for the model you are interested in. Generally, New Balance shoes have a slightly roomier toe box, which benefits those with wider feet.


What to Wear With New Balance Trainers?

New Balance trainers are versatile and can be worn in various outfits and styles. Whether you choose to wear them every day with wardrobe staples or pair them with athleisure wear for a modern look, the styling opportunities are endless.